Happy Halloween!
While the goblins and witches are out looking for treats, we'll continue with our "Scary SEO Myths".
This myth is more common among website designers.
Now, before I get a ton of hate mail, I work with a lot of website designers and, yes, most of them know SEO. However, website designers do a much better job of designing, NOT doing search engine optimization.
Here's what happens:
You hire a website designer (or a developer) to design a nice website for your company. They do a great job and you're happy with the work.
However, you've spent $1,500 to $5,000 (or more) for the site, but Google isn't ranking you high. So, your designer throws in some keywords and writes some meta tags and says you're good to go.
NO...not true. You are far from it. You're not even close to being ready for search engines.
Designers should stick to designing websites. Plumbers do plumbing, not electrical work.
SEO is not a one-and-done process. It is an on-going process that takes time, effort, lots of work and involves many tactics.
Enjoy your Halloween!


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