Guest Blog: Santa's Powerful Marketing Tactics

A Guest Blog by Ken & Tina Hare
Guerrilla Marketing Consultants
Image First Solutions
www.imagefirstsolutions.com

Believe in him (or not), Santa Claus has some powerful marketing tactics. Consider:

• He recognizes his target market - children - his passion for centuries.
• He listens to what his customers want and then he delivers.
• He gives before he gets - building trust and loyalty.
• He is consistent with his message - have you been naughty or nice?
• He is unique and happy to be different from the rest of us.
• He is dedicated to keeping each and every customer happy.
• He continues to keep "Hope" as the niche he fulfills in all our hearts.

Santa has been through many tough economic times and remains a success.

Try thinking like Santa every day and see how you can build your organization.