At one time or another, we've all had this kind of request from a potential client/customer:
"I want good service."
"I want it done fast."
"I want it cheap."
Oh, did I mention they might ask for all three: good, fast and cheap?
Sound familiar?
A colleague of mine found a LinkedIn profile which mentions the story of "good, fast and cheap."
The catch, however, is allowing clients to select only two of the three methods at any one time.
Therefore, if the client wanted "good and cheap" then they weren't getting it fast.
If the client asked for "good and fast" then they weren't getting it cheap.
If the client ordered "cheap and fast" then it wasn't going to be good.
The salesman was very good at what he did and usually got his clients to see the errors of their ways.
Which two will your clients pick?
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