Before you go running off to Twitter, Facebook, LinkedIn or other social media websites, don't forget about your own company's website.
Everyone wants to be part of the new social media trend. Ultimately, however, potential customers are going to check out your website.
Make sure your website is accurate; up-to-date; contains correct contact information; all links are working; are forms are working; old news is removed, etc.
So, if you're going to embark on a social media campaign, make sure your website has a lasting impression.
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